About Coverage 3D
The Art of Covering Events in 3D
Multimedia Content in Web 3D Environments
In association with BOX Creative, LLC, Martin Lenclos developed the Coverage3D platform, to create interactive and interpretive representations of events. The technology allows Lenclos to report not just with text and photographs, but to capture an entire scene, with interview subjects represented by interactive avatars. The coverage can be launched as early as the first day of the event.
Coverage, Differently.
Event Coverage Becomes Interactive!
Martin Lenclos creates an interactive and interpretive representation of your live event, through the generation of an innovative Flash and 3D environment. Unlike traditional event coverage, using text and photographs, Lenclos captures the entire scene, with interview subjects represented by interactive avatars. Online users are able to “visit” the event virtually, getting a sense of the event experience through interviews, streaming video, sound and photography. This multimedia coverage creates a permanent, living documentation of an event so that users can continue to enjoy the experience long after it is actually over. Martin can work independently, build his own team, or work with your team, to meet a set of goals we define together.
Live Coverage… Almost!
Coverage Launched the Same Day
Depending on the project, a team of multimedia specialists attends the event to gather the needed information and documentation. Once gathered, the data is processed into a 3D environment. Anthologized as a datascape, the interpretive representation can become a virtual world for the user to explore right away, immediately after the data has been implemented. The launch of the coverage can be accomplished as early as the first day of the event. Viewers can stay perpetually plugged-in through photo galleries and written or video taped interviews, while experiencing a magnified visual sense of the event. To view a scope of work for a coverage of this kind, please visit the Scope page.
Project demo
Martin Lenclos covered the Jazz Age Lawn Party, an event organized in July 2010 by Michael Arenella & His Dreamland Orchestra on Governors Island.
By creating a 3D rendering of the Governors Island’s Jazz Age Lawn Party, Martin Lenclos revived the Roaring 20’s for visitors to the site, inviting them to surf through crowds of flappers and others dressed in the fashion of the day. To capture the true feel of the era, Martin collaborated with a connoisseur of this period, documentary filmmaker Andrew Yamato. Datamentary Project.
One Virtual World, Many Websites!
Like YouTube videos, the coverage is embeddable on Websites and blogs. A permalink URL and embed code will be provided on the site for easy sharing.
Example of embed code for the coverage Martin did of Comic Con 2010 in Anaheim:
<object width=”100%” height=”520″><param name=”movie” value=”http://www.martinlenclos.com/3dcoverage/Coverage3D.swf?embed=true&permalink=anaheim-comic-con”></param><param name=”allowFullScreen” value=”true”></param><param name=”bgcolor” value=”#000000″ /></param><embed src=”http://www.martinlenclos.com/3dcoverage/Coverage3D.swf?embed=true&permalink=anaheim-comic-con” type=”application/x-shockwave-flash” allowfullscreen=”true” width=”100%” height=”520″ bgcolor=”#000000″></embed>
Improve Sponsor Reach
Online Representation to Profit
With our technology solution, visitors can experience your event from the comfort of their home or office, at a time when they are most receptive to your message. Consumers can access your content before, during and after the show. Your event will live on online, reaching customers and influencing decisions long after the trade show, the conference, or the festival has closed.
The display allows for contextual product placement and sponsorship within the 3D Website environment, allowing us to add billboards and logos in the 3D space. Venues and sponsors can advertise by appearing in contextual billboards and wallscapes in the remastered 3D environment. Contact us atinfo[signat]martinlenclos[punctuationdot]com to get a detailed list of all ad placement now available and to discuss ways to get the most out of the coverage.